Forget About the New Normal. We’re in the New Now.

Since the COVID-19 pandemic changed our lives in early 2020, we have all intellectually been in search of ways to remain centered and focused on essential tasks. Our lives have become far more complex, and we have all been consumed with “the mission (personal and professional),” whether that is protecting against cybersecurity threats or ensuring that our families are safe and healthy. Some long for the comfort and predictability of the past and are searching for ways to fit the uncertainty of the COVID environment into that template. The reality is we are likely in the midst of a cascading series of future states that mandates a fundamentally different approach to maintain our competitive advantage, regardless of the roles we play.

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