G2 Crowd Grid® for Sales Intelligence - SellingSimplified

Purpose The purpose of the Grid® Scoring method is to help companies select the best possible solutions to meet sales intelligence needs. In terms of aggregating data for scoring, a custom algorithm is applied to a combination of sources - including reviews based off of the user community, and data collected from social media sources and online outlets. Subsequent scores are then calculated which rank vendors for customer satisfaction and market presence. These two categories are the foundation for G2 Crowd which visually showcases the marketplace rankings based on benchmarks for both market trend analysis and product comparison. Four Common Hiring Mistakes 3 Detailed Scoring Methodology The Satisfaction score is accumulated by The Market Presence score is accumulated by the following: the following: • • The total combination of fifteen metrics that are • • Satisfaction reviews from customers based on the reviews gathered by G2 Crowd collected from three sources: G2 Crowd reviews, Collection of recent reviews to provide accurate and publically available information, and third party up-to-date data for improved scoring methodology sources Total customer satisfaction based on the overall Net • Software vendors and individual products are based Promoter Score (NPS) based on G2 Crowd ratings • on the criteria listed in the sub categories below: Popularity and statistical significance derived from more recent G2 Crowd scores »» Number of employees »» Growth »» Relevant reviews »» Vendor age »» Web presence »» Employee satisfaction and rating »» Social presence Vendor # of Reviews Satisfaction Market Presence G2 Score Sales Navigator 684 90 99 95 ZoomInfo 802 93 85 89 DiscoverOrg 1208 95 79 87 G2 Crowd Grid® for Sales Intelligence 4
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